Parsimony Design

Hey. I'm James. Pleased to meet you. I’m a designer, defined as “someone who takes ideas and makes them real.” Over the years, I've been lucky enough to garner gainful employ requiring big-thinking strategic capital-D design. I’ve headed up the vaunted Barbarian Group’s user experience department, led marketing education at Atlanta’s unicorn, Mailchimp, founded Turner Entertainment’s Super Deluxe, and consulted on too many projects to name (but I've named some, below).

I work across disciplines like marketing, product design, user experience, strategy, and content/education. I’ve worked in online content and media, on mobile apps, and on browser-based software. I’ve worked corporate gigs, in the agency world, inside of startups, and alongside all of the above as a consultant.

Case Studies

The long story about a few things I've done.

Short Stories

One-page summaries of different roles across different clients.

Leadership, UX, Brand

Super Deluxe

Turner's first "all online" brand not associated with a cable channel.

Forever SDXE

Strategy, UX/IA

City of Boston/IDEO

Refocusing the City of Boston's website on the people it serves.

Visit Bostonia

Fractional CXO

Stash Wealth

Designing strategy, brand, design, and software to spur business growth.

Come meet HENRY

What I’m looking for

Good question. I’ll succeed in a role where I…

Own something. I’m looking for some level of autonomy over some scope of decision-making.

Accomplish something. I’ve had too many projects fail in the conception stage. I want to make, launch, learn, repeat.

Learn something. I got into this field because there was always a chance to learn something new.

I do best with open-ended projects. Have a problem and no apparent solution? Gimme.